The History of Blogging and Why It’s Here to Stay
Contrary to the fleeting nature of many online trends, blogging has proven its staying power....
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Author: Michael Ambrosio
What Is Content Writing? Plus 15 Tips to Take Your Content to the Next Level
Recently, a good friend came to me for advice on hiring. She was unsure how to start looking for...
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‘Not Your Mom’s Facebook’ — Is It Enough to Attract Gen Z?
Welcome to The Perspective, a series where HubSpotters weigh in on the latest business and...
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How to Generate Video Scripts With AI
I write for a living. While I love allowing creative work space to breathe, grow, and develop,...
Read MoreFull circle with myopia
In 1983, an old article from the Harvard Business Review changed my life. In 1960, Ted Levitt, a professor at HBS, wrote the most popular article in the Review’s history. Called Marketing Myopia, it described a different way of...
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