The Most Interesting Happenings in Affiliate, in 7 Articles or Fewer

This week in FMTC’s Affiliate Roundup: Affiliate browsers might be the next big thing in SEO. Google Lens has introduced a new feature that makes in-store shopping easier. TikTok is discreetly experimenting with product links in posts to improve its e-commerce features and strengthen its position as a shopping platform.


Affiliate browsers might be the next big thing in SEO! By enhancing user experience and driving high-quality traffic, they can help improve search rankings.

• Perplexity AI is emerging as a leader in AI-driven shopping, offering tools that enhance product discovery and personalized recommendations for online shoppers.

StoreCash’s new app allows users to instantly earn cash back while shopping at participating stores, aiming to make savings more accessible and immediate.

• The NRF and Deloitte report reveals that consumer spending during the Cyber 5 shopping period is expected to increase, driven by early discounts and improved online shopping experiences.

• Google Lens has introduced a new feature that makes in-store shopping easier by allowing users to scan products and instantly compare prices, reviews, and availability online. 

• TikTok is quietly testing product links in posts to enhance its e-commerce capabilities and strengthen its reputation as a shopping platform.

• Get ready for the PMA Holiday Happy Hour 2024 – a networking event hosted by the Performance Marketing Association, bringing together industry professionals for an evening of connection and celebration.

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The post Affiliate Roundup: Affiliate Browsers, Google Lens Update, TikTok Tests Product Links, & More appeared first on FMTC.