Category: Affiliate Marketing

Dating offers have been a staple in affiliate marketing for years. You know the drill: sign-ups, token packages, users paying little by little to keep chatting with a match. It works. It’s been working for a long time. But...

This week in FMTC’s Affiliate Roundup: Washington’s CEMA is increasing legal risks for marketers using false urgency in email subject lines. LinkedIn added a “Seems like AI slop” button to report low-quality AI-generated...

Written by Brook Schaaf Fake discounts? Annoying. Quality email subject lines? Enticing. Fake discounts as email subjects? Irresistible, at least to plaintiffs’ lawyers, at least in Washington state, at least until this past...

FMTC features monetized offers from more than 16,000 merchant affiliate programs. This week, we welcomed 96 new FMTC merchants, including Mattel, Caraway, Michael Kors, The Body Shop, and Coach CA. All the new merchants, their...

This week in FMTC’s Affiliate Roundup: YouTube launched its Shopping Affiliate Program in the UK. The PMA outlined how New York’s new AI disclosure law could affect affiliate marketers. The APMA released a roadmap for adapting...

Understanding Page-Based and Cursor-Based Pagination for Faster, More Reliable Integrations As your FMTC integration grows, so does the amount of data you’ll need to retrieve. Whether you’re syncing deals, products, merchants,...

The dating scene has really changed nowadays. No more old-school matchmakers poring over profiles—now it’s all about swiping right or left to find a match. AI is even competing with real people when it comes to dating options!...

FMTC features monetized offers from more than 16,000 merchant affiliate programs. This week, we welcomed 112 new FMTC merchants, including totes, Blue Apron, VetSupply Pharmacy, Anker Solix, and Happy Mammoth. All the new...

Scaling campaigns while juggling more traffic sources, more data, and more decisions is no easy feat. The PropellerAds team shares how their newest updates, NIKO AI and Paid Social Traffic, are here to make that grind a whole...

This week in FMTC’s Affiliate Roundup: Hello Partner featured FMTC CEO Brook Schaaf’s call for affiliate marketing to better communicate its value. Amazon says shoppers saved more than $50 billion through deals and coupons in...