The Most Interesting Happenings in Affiliate, in 7 Articles or Fewer

This week in FMTC’s Affiliate Roundup: The FTC’s fake review ban is now in effect. One marketing expert speculates on the authenticity of certain prominent websites. Elsewhere in the space, our friends impact.com launch an exciting new online storefront.


• The FTC’s ban on fake reviews went into effect this week. Here’s what affiliate marketers need to know.

• Is Forbes Marketplace secretly running CNN and USA Today websites — and injecting them with affiliate content?

• From Amazon Inspire to TikTok Shop, affiliate is well positioned to get in on (and benefit from) content-driven sales.

• Partnership management platform impact.com and Foot Locker launch a customized online storefront for creators.

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The post Affiliate Roundup: Fake Reviews, Content-Driven Sales, & More appeared first on FMTC.