The Most Interesting Happenings in Affiliate, in 7 Articles or Fewer
This week in FMTC’s Affiliate Roundup: It’s a big week in affiliate-adjacent news, as the PMA looks at a marketers’ survey and BOD nominees. Other affiliate tech shines with Red Oak Compliance. Pre-holiday shopping data points to a big year for Amazon.
- The PMA’s annual survey results are here, highlighting the popularity of downloadable software, subnetworks, cashback and coupon sites, and more.
- Speaking of the PMA, check out this year’s Board of Directors hopefuls.
- Adam Riemer urges publishers to keep their keys to success close to the chest and offers other strategies for offering advice.
- Disclosing ads may affect engagement numbers, but not enough to be worth it.
- Industry-standard marketing approaches have grown stale, an Oxford scholar finds.
- Data shows holiday shoppers flocking to Amazon in droves this year.
- New offerings from Red Oak Compliance monitor affiliate and influencer marketing.
The post Affiliate Roundup: Affiliate Success, Affiliate Tech, & Ad Disclosures appeared first on FMTC.
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