Author: Michael Ambrosio

Why do books and records have standard pricing? You’d think that a record from Miles Davis or Patricia Barber would cost more than one from the local garage band. Economists tie themselves into knots trying to explain why wine...

Our own research shows AI Overviews have caused click-through rate drops of 34.5%, with new research from Seer Interactive reporting drops as high as 61%. And research from Pew shows users who encounter an AI summary click on a...

It’s difficult to write directions. A user interface, a map or a recipe all require empathy. That’s because the person writing it knows something the reader doesn’t. In fact, that’s the only reason to do it. But because...