Everything Our Paid Team Learned From Attempting a Reddit Advertising Strategy
A Reddit advertising strategy used to be reserved for businesses targeting men. But the tides are...
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Author: Michael Ambrosio
![Are In-Stream Video Ads Worth the Investment? [Benefits & Best Practices for Marketers]](https://firstonlineprofits.com/wp-content/uploads/2025/03/3d0bc27a-898d-40d5-aa46-8696ed81c4ee.png)
Are In-Stream Video Ads Worth the Investment? [Benefits & Best Practices for Marketers]
It should come as no surprise to us marketers that short-form video was the top performing content...
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How This Small Startup Outperformed a Stalling Industry
As liquor sales stagnated last year for nearly the first time in two decades, one segment of the...
Read MoreYou are a media theorist
If you’ve ever caught a ball, you’re a physicist. You might not be trained in it, but your intuitive sense of where the ball is going to land requires having a theory about gravity. And if you’ve ever taken aspirin for a...
Read MoreAsking for directions
It hadn’t happened in such a long time that I hesitated to respond. As I was walking through town, a driver pulled up, rolled down his window and said, “is this the way to Irvington?” We now take for granted that we’re unlikely...
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