Keeping up is exhausting, here’s how one social media creator helps brands beat trend fatigue
How’s your cottagecore vibe? Are you ready for light academia aesthetic to dominate your feed or...
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Author: Michael Ambrosio
How to prepare for, navigate, and thrive through summer slumps — according to marketing experts
Every summer, a familiar shift hits marketing teams. Engagement cools, inboxes slow, and campaign...
Read MoreMy Exact 7-Step Framework for Brand SEO (With Templates)
However, that changed when Google and OpenAI turned most of these queries into zero-click searches. For the remaining queries, search platforms directly reward authoritative and popular brands, so branding can no longer be...
Read MoreThe Expert-Reviewed Guide to Automotive SEO
If they hadn’t shown up when I was looking, I never would have known they existed. That got me thinking about how crucial search visibility really is for auto businesses. This article isn’t just my take on automotive SEO....
Read MoreAI Visitors Visit Fewer Pages and Bounce More Often Than Traditional Search Visitors
Unfortunately, we can’t even validate or dispute those claims, because Google doesn’t give us the ability to differentiate between AI-powered search traffic and traditional search traffic in Search Console or analytics tools....
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