Written by Brook Schaaf Old and busted: LLMs. The new hotness: SLMs (S for small). The AI hype men have lately seen some unwelcome and inconsistent news and pivoted their messaging accordingly. Consider these recent headlines...
Read MoreThis week in FMTC’s Affiliate Roundup: YouTube adds brand tagging for co-branded ads. Women’s frugal spending lifts off-price retailers. U.S. e-commerce returns to its pandemic peak. • YouTube’s new Brand Partner Tagging lets...
Read MoreHave you ever wondered why certain brands resonate with you on a deeper level? Why do some logos evoke immediate trust, while others leave you feeling indifferent? It’s not just about a pretty design or a catchy jingle....
Read MoreIf 1,000 people toss a fair coin three times, 125 of them will get three heads in a row. Perfect score. And 125 will lose every time. We probably shouldn’t give the winners too much credit. Actually, the real work is deciding...
Read More
There are some lessons you only learn when life hits you hard. This week’s master stared down the...
Read More
Last Comments