Well, maybe not. In 2024, worldwide gift card sales will pass a trillion dollars for the first time. It’s a good grift. Surveys show that the buyer spends about 21% less per gift than they do when they actually buy something,...
Read MoreLousy tools are dangerous. They endanger our safety (physical or emotional) and undermine our work. Lousy tools are pretty easy to avoid, because they reveal themselves whenever we use them. Great tools are magical. They...
Read MoreAre you ready to scale your campaigns and tap into the perfect audience? Good news! You’re in the right post. Please welcome Telegram Ads, a revolutionary PropellerAds ad format that allows you to buy traffic from Telegram Mini...
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As a content professional with almost a decade in the game, I have been a part of several content...
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Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire...
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Over at Masters in Marketing, Caroline, Laura, and I have interviewed some very bright minds from...
Read MoreIf it happened to us, our memory of it is a story, our record of it with us at the center. Even if it’s on video, even if other people were there, our narrative and the context and the play by play belong to us. The useful...
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Eufy by Anker specializes in home appliances, such as vacuum cleaners, security cameras, and baby...
Read MoreI ran this test for two reasons: As a human being, I want to use the best search engine around. I spend my life on the internet. I want to find information in the fastest, most effortless way possible.…Read more ›
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When it comes to SEO, Google’s E-E-A-T guidelines are paramount. While we often discuss...
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A few months ago, I hit a wall while creating email copy for a client. The standard best practices...
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Whenever I get asked ‘What makes you unique?’ or ‘What makes you stand out from other candidates?’...
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