Google EEAT Expertise: What Is It and How Do I Show It?

Want to rank higher in Google search results? You need to master EEAT! This quality framework, which stands for Experience, Expertise, Authoritativeness, and Trustworthiness, is how Google determines if your content is worthy of a top spot. And while all the elements are important, today we’re putting the spotlight on “Expertise.” 

Keep reading to discover actionable strategies that will establish you as a true authority in your field.