The Psychology of Short-Form Content: Why Bite-Sized is Big Right Now

Have you ever stopped to consider why you can scroll through an endless feed of brief videos and quick posts, utterly captivated, sometimes for hours? It’s not just a habit; there’s a fascinating science behind our collective obsession with short-form content. In a world inundated with information, brevity has become a superpower, and understanding its psychological underpinnings is no longer optional for anyone in modern marketing.